We find the story inside founder-led brands — then build the film, the brand,
and the campaigns that make you impossible to ignore.
We work with founder-led brands — companies built by people who care more about the product than the marketing, and pour themselves into it.
You've built something real. The product holds up. But you're too close to it to say why it matters in a way that lands — and the story that would make you impossible to ignore is the one you've never told out loud.
That's the one we find.
We had to find our own story before we could tell anyone else's — and we tear down real brands' stories in public. Proof of how we see, not a promise.
They wrote the best origin story in golf, then hid it behind a discount.
Read the teardownA small first step, a defining project, and a way to keep it going. Scope, price, and outcome — no mystery.
A 20-minute breakdown of the one story you're not telling — and what it's costing you. Yours to keep either way.
From $500 · delivered in under a week
Get a Story Teardown90 days. One defining brand story, and the hero film that carries it — built to move one number that matters to your business.
$20,000 · 90 days
Start a SprintYour story, told every week, on the most undervalued attention real estate on the internet — an audience you own, not impressions you rent.
From $9,000/mo · 3-month minimum
Talk to usWe find your story and bring it to life — then grow it into campaigns and measure what works.
Four client stories. Real challenges, real discoveries, real results.


CLIENT WORK
"The answer wasn't in the product. It was in the people."
![[background image] image of office interior (for a graphic design studio)](https://cdn.prod.website-files.com/image-generation-assets/b21439c1-89b9-4d98-a4ef-6446bee8b204.avif)
"The story was already there — what was missing wasn't a message. It was honesty."

"Donations increased that night. The video still tells their story today."

"A mission video that gave voice to an organization’s return — and reminded the room why they showed up."
